Vitruvian Trainer Plus Launch

The Vitruvian Trainer Plus launch was firmly in the spotlight with a very clever and effective marketing strategy. We identified key technology events, such as CES Convention in Las Vegas, to support our launch plans for the Vitruvian brand. Getting the name 'Vitruvian Trainer Plus' out in the market for people to want to know more and supporting this with refreshed content before and after the event lead to great success for Vitruvian.